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We hope you take advantage of these resources and help your audience take advantage of the abundance of information you have made available to them.You can l earn more online as well as from your colleagues, other members of your consortia, and professional groups. We encourage you to share your inspiration and ideas on how to produce targeted, high-impact, low-cost marketing materials for your library.
For an informative blog on marketing your library visit http://themwordblog.blogspot.com/2009/08/proquest-calls-kathy-true-marketing.html
.Additional Resources
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ALA | Advocating in a Tough Economy Toolkit
Advocating in a Tough Economy Toolkit. “During tough economic times, people turn to libraries for their incredible array of free resources, from computers... -
Libraries Prosper with Passion, Purpose, and Persuasion: A PLA...
Creating an advocacy plan for your library is the first step. Libraries Prosper with Passion, Purpose and Persuasion: A PLA Toolkit for Success provides... -
Get your geek on. Support the library. | geekthelibrary.org
Yes, librarians geek, too. See what they are passionate about and why they ... Brought to you by OCLC, a nonprofit library cooperative, with funding by a... -
Marketing Your Library - Resources for Marketing Libraries
Marketing Your Library provides a clearinghouse of resources and ideas for sharing materials, skills and strategies to promote your library... -
Marketing Your Library
A Never-ending Challenge: Marketing Your Library. Now, more than ever, library personnel must find ways to promote their value and service to their... -
Marketing the Worth of Your Library - 6/15/2002 - Library Journal
Multnomah County librarian Sass deplores the kind of marketing libraries do and says it's time to tell people not just what's available at the library but... -
Plan, Prepare, Promote: Marketing Your Library
3 Views of Marketing. – Pamper Your Core Customer. – Customer Service. – “Experience Economy”. Marketing Ideas- applying to your library...
There are many, many more resources available on the Web. Do your research. Develop your plan. Experiment to find what works best for your patrons. And then share your successes. The rewards will be worth it.